Tag Archives: December 2015 Cover

Retail Outlook: Experts Predict What to Expect in 2016

New technologies, new products, new consumer preferences— change always threatens to disrupt the status quo, and the retail landscape is no different. The trick is to determine which trends are passing fads and which have real staying power. To help, we asked six experts from the Daymon Worldwide family of companies to share their predictions for trends that will have the biggest impact on the U.S. retail environment in 2016.

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Making Shoppers’ Holidays Merry and Bright

The holidays are a joyful time of year, but as we all know, they can also be stressful. Consumers have their plates full. Many are picking out gifts, decorating their homes, cooking holiday meals and adding holiday festivities to their already busy schedule. Shopping is central to much of their activities with the average consumer […]

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Create an Inviting Experience

For Sales Advisor Carolyn Adams, successful in-store demonstration events are all about creating a good experience for shoppers. “I love greeting customers with a big smile and lots of eye contact,” says the 12-year veteran Sales Advisor. “I call out to them with a warm ‘Hi, how are you today? Come on over and have […]

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