By Retail News Insider “It’s the most wonderful time of the year” is not just a lyric from Andy Williams’ holiday classic. It’s reality for many retailers, who count on the holiday shopping season for up to nearly 20 percent of their total sales for the year, according to the National Retail Federation (NRF). Since […]
Thanksgiving is one of the most widely celebrated holidays in the U.S., kicking off the official start of the winter holiday season. For many consumers, Thanksgiving is more than just a single meal or even a day of celebrating. The long weekend often encompasses family meals, football games, road trips and holiday shopping. Sales Advisors can use in-store events […]
At first glance, Sales Advisor Diane Bell seems to take a lighthearted approach to engaging customers. “I might say to a husband who is pushing his wife’s shopping cart ‘gee, that’s a nice purse you have there,’” she says. But she’s not just trying to get shoppers to smile. She knows that engaging them on […]
