Post Categories: January 2014

Editor’s Corner: The Next Chapter in Our Journey

kelly-shortI am proud to say we are now entering our fourth year of Retail News Insider. We’ve evolved and expanded over the years, and with every change I hope we continue to provide you valuable content about our company and our industry.

This month we debut a new feature called Knowledge Portal where we go a little more in-depth and highlight various business units within Interactions. In this issue you’ll learn about the phenomenal job our team is doing with grand opening events. If the last grand opening you attended was limited to a few balloons and some coupons, you’ll definitely want to check out some of the exciting ways our team is rethinking grand openings.

In the Market Watch feature, you’ll hear from Interactions’ Senior Vice President of Global IT Abhi Beniwal on the types of technology changes that are set to transform the shopping experience in the not-too-distant future. From m-commerce to augmented reality, there’s some really exciting stuff coming down the line.

As always, this issue features tips for Sales Advisors, too. To help get through this traditionally slower month in retail, our team has pulled together ideas for targeting New Year’s resolutions, tailoring selling points to help shoppers see exactly how products can benefit them as individuals and more.

Thank you for taking the time each month to read our publication. I hope you find our improved format and this month’s articles both informative and enjoyable.

All the Best,

Kelly Short