Retail News Insider

With the tap of your smartphone, your front door unlocks. As you enter, your lights come on and your integrated thermostat automatically adjusts the room temperature to your customized settings.

Daymon’s Thought Leadership Team is dedicated to identifying critical consumer trends that impact the retail industry and discovering ways to apply those insights within the Daymon business.

Engaging shoppers is one of your top priorities as a Sales Advisor. But safety should be too!

Building a Private Brand Advocacy Program

Daymon Helps Retailers Create and Optimize Seasonal Programs

Last fall, after years of groundwork, Daymon South Africa announced the start of a consolidated merchandising pilot at Pick n Pay, the second largest grocery chain in South Africa. The six-month pilot, which began last September and runs through March, is taking place in one of Pick n Pay’s Next Generation stores in Cape Town, […]

Are You Ready?

Daymon recently released its predictions for the four forces that will redefine retail in 2017. Many of these forces are based on ever-evolving consumer needs and preferences, making experiential marketing an ideal tool to bring the trends to life. From tapping into the participatory shopper to delivering convenience on-demand, Creative Director Ryan James Dee says […]

If the holidays are a time for indulgence, January is arguably the opposite. Shoppers are often looking to trim the fat from foods—and their budgets. According to survey firm Nielsen, more than 1 in 3 Americans set New Year’s resolutions related to diet and losing weight. As a Sales Advisor, you can help shoppers reach […]

From breakfast to midnight snacks, the usual “go-to” foods like cereal and pizza are set for a shake up in the coming year. According to experts from spice maker McCormick and consumer insights agency Sterling Rice, global influences, environmental and health concerns, and good old fashioned experimentation are all driving changes in consumers’ palates and […]