Archive | Essentials to Engagement RSS feed for this section

Celebrate with Your Shoppers!

This year, April is a great time for celebration. Not only is spring finally on its way, but both the Easter and Passover holidays also fall this month. Passover is a Jewish holiday that lasts April 3 to 11 and celebrates the freeing of Jewish slaves from Egypt. Easter is a Christian holiday that falls […]

Continue Reading

Help Shoppers Make Healthy Choices

More and more shoppers are focused not only on how food tastes, but how it can improve their health and the way they feel. March is National Nutrition Month—and the perfect time to feature healthy choices for shoppers. One of the simplest ways to highlight the health benefits of items you’re sampling is to know […]

Continue Reading

To Shoppers’ Good Health!

Though the first hearts that come to most people’s minds in February are the chocolate kind, this month is also American Heart Month—a yearly reminder of the importance of caring for your heart. Along with regularly exercising and not smoking, eating a healthy diet is key to keeping our hearts in tip-top shape. As a […]

Continue Reading

Get Shoppers Ready for Game Day!

The biggest day of the year for football fans and snack-food lovers alike is right around the corner. This year, Super Bowl Sunday falls on February 1st. Whether shoppers are regular game watchers or not, chances are pretty good they’ll be watching this game—and planning a menu around it. According to the National Retail Federation, […]

Continue Reading

Getting Shoppers in the Holiday Spirit

The holiday shopping season is in full swing and consumers are slowly ticking items off their lists as they count down the days to celebrations planned with family, friends and coworkers. Though not all shoppers think of the grocery store as a top holiday shopping destination, the work you do as a Sales Advisor can […]

Continue Reading

A Bounty of Thanks

Thanksgiving is just a few weeks away, and retailers everywhere are gearing up for the holiday of feasting. As a Sales Advisor, there will be plenty of opportunities to capitalize on the holiday as various Thanksgiving meal makers appear on your cart. In addition, this season of thanks is a perfect opportunity to reflect on […]

Continue Reading

Set Sales BOOming for Halloween!

According to the National Retail Federation, Halloween has become a bonafide spending event in recent years—and could perhaps even be considered the unofficial start to the holiday season. In fact, Halloween is second only to the winter holidays (Christmas, Hanukkah and Kwanzaa) in consumer spending on home décor—a sure sign that Halloween isn’t just for […]

Continue Reading

Score Big with Tailgating Sales!

It’s football season and you know what that means: tailgating parties galore! Each year, Americans spend over $35 billion on foods and drinks for tailgating parties. That’s a big market to cash in on, and with tailgating season lasting well into winter for most die-hard fans—there’s plenty of chances for Sales Advisors to get in […]

Continue Reading

Beyond the Backpack—Stocking Up for Back-to-School

Though it seems like summer just started, back-to-school season is upon us—with some schools having even started classes already! Not every student looks forward to heading back into the classroom, but back-to-school season is a great time for retailers. Each year, families in the U.S. spend over $26 billion on back-to-school shopping. When you add […]

Continue Reading

Set Sales Sizzling with Summer Grilling

Summer is in full swing and that means grills across America are firing up for everything from easy weeknight dinners and casual barbeques to gourmet meals and 4th of July parties. With 80 percent of American households owning a grill, you could argue that grilling trumps baseball as America’s true favorite pastime. Whether you’re hosting […]

Continue Reading