Mary Ann Kautzman is a retail veteran with over 20 years of experience—11 of those working for Interactions. In that time, she has built many strong relationships with customers, which she credits as the key to her selling success. “A lot of people say they come in on the days they know I’m here because […]
Supervisor/Lead Advisor Nia Zimmer is the self-proclaimed “Singing Sample Lady,” which perfectly captures her light, fun—and highly successful—approach to demonstration events. “I always tell my crew to keep it light and be willing to joke with shoppers,” says Nia. “Don’t be afraid to speak out and encourage people to give what you’re sampling a try. […]
From the sales floor to the boardroom, most successful people agree that preparation is essential. Lead Advisor Kathryn Welder is no exception. After four years of working for Interactions, she’s developed several effective habits that help her prepare for success before every event. “To do well, you have to feel good. So on the days […]
Lead Advisor Sandy Haddad enjoys a challenge—from getting shoppers to try an unfamiliar product to meeting the high sales goals she sets for herself. This month, we share her advice for overcoming common selling challenges and staying motivated. “My number one technique is to treat the shopper as I would like to be treated myself,” […]
Sales Advisor Ceceilia Knoblock has a long history in retail. Her previous experiences combined with a successful year as a Sales Advisor have given her a keen perspective on what it takes to make connections with customers that lead to sales. A good attitude comes first, says Ceceilia. “Before you even come out on the […]
Antoinette Rini has worked in retail demonstration for 40 years—nearly 15 of which have been as an Interactions Sales Advisor and Lead. So it goes without saying that she’s learned a thing or two about successful selling in that time. This month, we asked her to share some of her best tips. “First you have […]
Lead Advisor Pat Henke has risen quickly in the Interactions’ ranks. She started as a Sales Advisor last September, was promoted to Lead in April and continues to drive her store’s performance month after month. The key to her and her team’s success? Engaging shoppers’ senses. First, Pat encourages playing to shoppers’ sense of sight. […]
Though he wasn’t sure how easy it would be when he first started as a Sales Advisor, today Brian Fitzpatrick has events down to a science. Here are his tips for making selling simple and fun. “First you have to learn as much about the product as you can—how much it is, what’s in […]
Ask what Event Coordinator and Trainer Nancy Wellman likes most about her job and the answer is pretty clear: motivating and inspiring Sales Advisors to do their best. Here are some of her tips for improving sales and enjoying your work at the same time. “I always remind my Sales Advisors that the sample is […]
Any time we see a new product, meet a new person or taste a new food, we begin to form an opinion about it. It’s possible for our opinions to change over time, but that first encounter often has lasting impact—especially if it was a negative one. That’s why Sales Advisor Jessica Duralia says focusing […]
